The 2022 Intellectual Property Almanac

2021 saw some interesting intellectual property related issues hit the headlines. There was the “Free Cuthbert” movement when everyone got excited about the intellectual property in chocolate caterpillar cakes, parliamentary hearings on music streaming, a consultation on trade mark exhaustion, and even time for Monopoly to get into trouble with its trade mark. With it …

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Burger King marketing campaign for FIFA 21 exposure raises questions of image rights

Burger King has a brilliant marketing campaign which puts its logo on the shirt worn by football stars such as Ronaldo, Messi, Neymar, Mohamed Salah and Kylian Mbappé. You may think that these players all play for different teams, but when Burger King became the front-of-shirt sponsor for League Two side Stevenage in 2018 it …

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